The Awards present sponsors with a unique opportunity to demonstrate their commitment to recognising and supporting excellence and innovation throughout the industry. Sponsoring an award category will enable your organisation to align itself with the values and philosophies of The Maritime Standard Awards, while showcasing your corporate identity, services and products. Sponsorship will further raise your organisation’s profile and enhance your credibility with prospective clients, customers and industry peers. In short an Award sponsorship provides your company with the ideal means to reach its target clientele.

1 Increase brand visibility – Our event is promoted over many months across a range of communications channels, including email, direct marketing and social media, as part of an integrated marketing plan. As a sponsor, your name and logo will be used during these outreach campaigns maximising brand visibility.

2 Targeted marketing- The Awards have a high-quality audience of top-level executives, which sponsors get a unique opportunity to connect with. Sponsors can engage one-on-one with key decision makers relevant to their business. This is an opportunity to get right in front of your target market and reach numerous people who are interested in your products and services.

3 Generate strong business leads – Attending in person as a sponsor gives you a privileged chance to learn more about actual and potential customers and promote your products and services to them. Sponsoring is a great way to generate quality leads because the event is attended by high level decision makers in relevant market sectors. Being an event sponsor also focuses a spotlight on you and your businesses, making it easier for opportunities to find you.

4 Social media strategy – By connecting with social media, sponsors can very easily find relevant audiences to target. When attendees share photos, quotes, videos, and blogs, you get exposure to much larger networks. User-generated content is proven to have a greater impact on customers.

5 Business relationships – Awards is a great place to find suitable businesses that you can collaborate with in the future. The benefits of sponsorship are almost endless if you put in the effort to forge long-term connections.

6 Positive publicity – Sponsorship and awards generates a huge amount of publicity both locally Nationally and internationally. This is true not just in the days around the event, but in the months leading up to it, and afterwards. Sponsorship can help you generate a level of media coverage that might otherwise not have been available or would be extremely expensive if it were to be purchased.

7 Differentiating from competitors – The act of sponsoring The Awards through an exclusive sponsorship is a significant way to differentiate yourself from competitors. Quite simply through being a sponsor at the Awards your name will stand out head and shoulders above the rest.

"Event Sponsorship can enhance a company's image and visibility; differentiate the company from competitors; help develop closer relationships with current and prospective customers; showcase products and services; unload obsolete inventory; and allow the company to compete more effectively against bigger firms that have much larger advertising budgets. In addition, tickets to sponsored events can be used as incentives for employees, vendors, and customers and to promote worker loyalty. And proponents say that if sponsorships are well-conceived and strategic, they can boost sales—both long-term and short-term—as they improve the community through the events they support."